How to Do an SEO Audit: 16-Step SEO Audit Checklist

Across reports and the Embed tool you can customize Fonts, Colors, Display Layouts, Content, Checks and Sections, Report Text, Email Content. Our PDF reports run fast – the majority of pages can be fully audited, with PDF generated within 20 seconds. We look at a range of important factors that matter not just for SEO but for Usability and Accessibility. Other robotic crawl tools load and read static HTML, whereas SEO Crawler actually loads and runs all code and scripts on the page in Chrome. SEO Pro is a free extension for Google Chrome that allows you to spot indexing, canonicalization, redirect, and schema markup issues. Once the tool generates a report, scroll down to the “Top pages to optimize” section to see a list of high-priority pages you should focus on first.

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An SEO audit helps identify bad backlinks that harm your rankings and opportunities for acquiring high-quality backlinks to boost your site’s credibility. They save time by automating complex tasks like keyword research, backlink analysis, and technical audits, allowing you to focus on implementing data-driven strategies. Stay ahead of competitors with the right SEO tool and make sure your site ranks higher in search results. Page speed is a crucial ranking factor that directly affects user experience. Test your website’s loading speed by using Google PageSpeed Insights or with Morningscore’s website speed test. If your site is slow, consider optimizing images by compressing file sizes and using formats like TinyPNG.

Its advanced datasets and AI and NLP technologies provide unique insights and recommendations, making it a reliable choice for developing and executing effective SEO strategies. With the Compare Crawls and Progress reports you can analyze the results of different SEO audits and track changes in the number of issues over time. Before dealing with any other issues, make sure that your website is accessible by search engines.

• High-quality content is one of the most critical factors for search engine rankings.
• Professional SEO audits for Financial Sites, covering E-A-T/YMYL, Tech & More.
• It shows errors, warnings, and the number of valid URLs in total.
• It can get a little technical, so it might be best to partner with an SEO expert if you don’t have a lot of experience with XML sitemaps.
• After inspecting a page, check the screenshot and the HTML to make sure all images loaded correctly.

Technical SEO Certification

The Seobility SEO checker analyzes if your website meets criteria search engines use to determine your website’s ranking in search results. The Seobility SEO checker is a tool that scans any web page for technical errors and SEO issues that can have a negative impact on search engine rankings. Use it to get a comprehensive list of errors found on your web page and find out where you still have to improve your website. Together, these tools make sure you can audit and improve every element of your SEO, from technical health and content relevance to backlink quality and keyword performance.

A webinar series covering the ins and outs of technical SEO, crawls, rendering & more. The most comprehensive SEO audit money can buy – an extreme deep dive. A full hands on webinar demonstrating SEO execution, methodologies, auditing and more. Professional SEO audits for Financial Sites, covering E-A-T/YMYL, Tech & More. BHS Links Recover lost traffic & rank, gain new traffic, maximise affiliate revenue.

URL Resolve

By doing this you can gain wins and reveal an ongoing workflow to improve these elements for the search experience. By addressing technical deficiencies first, you ensure that search engines can efficiently index and rank your site, maximizing visibility and traffic. High-quality content keeps readers engaged and signals to search engines that your page is valuable and deserving of higher rankings.

And blocking via robots.txt is often enough to keep the URL out of Google’s index altogether. If you see indexation issues, you want to do a quick check to make sure the page isn’t marked with a robots “noindex” directive. A lack of a robots directive is fine, as the default is “index.” This might involve updating outdated information, adding more in-depth analysis, or simply improving the readability of the text. It’s a smart, efficient way to boost SEO performance without starting from scratch. Considering that roughly 94% of webpages get no traffic from Google, a thorough SEO audit is essential to stand out in this crowded online space.